Loop was founded in 1979 by Christer Sjöberg and Tony Karpestam – two young enthusiastic fly fishers with one goal in mind; to make a living doing what they loved. They wanted to be involved in the developing world of fly fishing and to explore and fly fish in areas previously impossible to reach. From the very beginning they understood that fly fishing was a way of life, and dreams about big money were abandoned and replaced with the passion of pursuing their destiny. Loop was born!
Here at the Brown Trout we pride ourselves on our selection of trout and salmon reels. Whereas most salmon reels have a modern disc braking system to facilitate playing larger species of fish- allowing the angler more control over his opponent, trout reels tend to be designed on a traditional click and pawl system, where the purpose is more to contain the line. Reels tend to become part of what one's pleasure is in fly fishing- they become old friends, and many a happy memory of epic struggles with fish are relived purely by taking one's reel out of its bag at the begining of a new season in anticipation of things to come. In both cases a reel is often considered to be what is loosely known as "Gentlemens Jewellery" This is because many a reel is gifted to an angler from his/her partner to commemorate some special occasion.